Vattenfall, European energy leader, and CAKE, producer of electric motorcycles, raise climate awareness by defining the carbon footprint with a cube. “Fossil-free vehicles mean that all part of the production must be decarbonized, regardless of the fuel they run on,” says Stefan Ytterborn, Founder and CEO of CAKE.
Vattenfall and CAKE today announced an innovative initiative to visualize carbon emissions from production. As part of the joint Cleanest Dirt Bike Ever project, CAKE and Vattenfall reveal the climate impact of producing a CAKE Kalk OR electric off-roader by placing it in an 8.6 meter high cube, which represents the volume of carbon emissions – 637 cubic meters, equal to 1186 kg of carbon dioxide.
“Fossil-free vehicles mean that all part of production must be decarbonized, regardless of the fuel they run on. In fact, far from all companies know the carbon footprint of their own products. To understand and manage our own impact, we have measured emissions from our entire production chain for a CAKE Kalk OR, and have started decarbonizing every step to a minimum by 2025. In doing so, our second most important contribution to the planet is to inspire other manufacturers to step up and do the same,” says Stefan Ytterborn, Founder and CEO of CAKE.
Annika Ramsköld, Head of Sustainability at Vattenfall, commented:
“Vattenfall strives to enable fossil-free living within a generation and is dedicated to finding partnerships that inspire and break down barriers. This is one of those projects, where our main contribution is the vast knowledge of fossil-free solutions and industrial electrification that we have acquired over decades from our own industries as well as other .
Cleanest Dirt Bike Ever – Revealing Climate Impact
As part of the Cleanest Dirt Bike Ever project, Vattenfall and CAKE have been collaborating since 2021 with the aim of producing the first-ever truly fossil-free vehicle – the CAKE Kalk OR electric off-roader. By taking the bike apart and questioning every component and material – and every step of the production chain – from a climate perspective, the decarbonization process has already begun.
The path to fossil-free production will involve both CAKE and its existing suppliers, as well as a number of innovative manufacturers of alternative components and materials that offer emissions to be further reduced. The Life Cycle Assessment (LCA) concluded that the production of a CAKE Kalk OR currently results in emissions of 1,186 kg of CO2, equal to a volume of 637 cubic meters. Each successful action leads to a reduction in the volume of emissions.
An integral part of the collaboration between Vattenfall and CAKE will be the cube, a three-dimensional visualization of the carbon footprint of production. The goal of the cube is to educate consumers and inspire the manufacturing industry in general.
For more details, please contact:
Magnus Kryssare, press officer, tel. +46 76-769 56 07, [email protected]
Vattenfall Press Office +46 (0)8 739 50 10, [email protected]
Christian Lundgren, tel. +46 76-392 83 00, [email protected]
Cake Press Room: ridecake.com